Tag Archives: Ari Kertesz

McKinsey – Is your emerging-market strategy local enough?

The diversity and dynamism of China, India, and Brazil defy any one-size-fits-all approach. But by targeting city clusters within them, companies can seize growth opportunities. APRIL 2011 • Yuval Atsmon, Ari Kertesz, and Ireena Vittal     In This Article … Continue reading

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